Ep 23 đŸŽ™ïž Honoring Your Capacity & Owning Your Worth One Podcast Episode at a Time with Chelsea Riffe

Written By Abbi Miller
 
 
 
 

This is SUCH a fun convo I had with Chelsea Riffe, world traveler and the host of the hit podcast, In My Non-Expert Opinion, a top 1% pod known for bringing transparency around biz, creativity and travel. She's a dedicated podcast strategist, helping women take down the patriarchy one episode at a time. She's also been my personal pitching coach, which has been SUCH. A. Dream. (For all the spiritual peeps, she's an Aquarius sun, Virgo, Moon, Virgo rising {same as me! #twins!}, and a 6/2 Reflector in Human Design.)

 

We talked about the capacity battery of being an entrepreneur, and being a creative. We talked about why you deserve a seat at the table, why your message matters. We talked about running a lean biz. We talked about seasonal business and cyclical business and taking breaks and riding the waves of launches. We talked about her work #BTS and why you don't need to help everyone in the world to scale your business. And if it's not obvious, podcasts, we talked about the power of a good ole' POD!

 

We dive into:

  • Chelsea’s nomadic lifestyle, why she chose Cape Town, and how her values drive her biz decisions. (2:46)

  • How she pivoted away from 13 1:1 clients and created a business that honors her capacity. (9:15)

  • What “wavy marketing” really looks like and why leaning into seasonal business models can change everything. (19:10)

  • Why podcasting beats the algorithm every time, and how it became her most powerful (and fun!) marketing tool. (30:07)

  • The messy middle of pivoting, letting go of old offers, and building a business that lights her up from the inside out. (41:53)

 

You're gonna freaking love this if you're a digital nomad, if you're someone who's pivoted industries in your biz, if you just love a good story about expressing yourself and creating your ideal biz, not what you see in the world, but like honoring your capacity, who you are and how you want to work. You are going to love this! If you're thinking of starting your own podcast, or curious about the importance of podcast, like being on either running or guesting on a podcast as a part of your marketing strategy, this is going to light a fire under your sweet booty.

 

Connect with Chelsea:

Instagram: @chelseariffe

Website: chelseariffe.com

Substack: Slight Turbulence

Podcast: In My Non-Expert Opinion

 

Mentioned In This Episode:

 

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The Digital Nomad Diaries: Enoughness, Capacity, and Sustainable Success with Chelsea Riffe

Let me just say — this episode with Chelsea Riffe? Whew. It’s the kind of convo that lingers in your mind long after you’ve pressed pause. Think: sunshine-soaked digital nomad wisdom meets Virgo moon strategy meets permission to build a business around your actual capacity (not what some Instagram carousel told you to aim for). 

We covered so much ground — from navigating burnout and redefining success to the truth about podcasting as a powerful, sustainable sales tool. So if you’ve ever wondered if it’s really possible to design a business that supports your life (not the other way around), this one’s for you.

Meet Chelsea: Nomad, Podcaster, Permission-Slip Giver

Chelsea joined us from Cape Town, South Africa — where she’s currently living most of the year as part of her intentionally nomadic lifestyle. After leaving corporate in 2019, she went full Eat, Pray, Love: yoga training in Bali, odd jobs in Australia, love in Germany, and a whole lot of figuring-it-out along the way.

She’s the definition of building your life and business based on your values — freedom, time, community, and creativity — and in our conversation, she pulled back the curtain on what that really looks like.

Spoiler alert: it's not always poolside laptops and glamorous sunsets (though there are plenty of those, too).

From Burnout to “Enough”

Like many of us, Chelsea built a business the way she thought she was supposed to: stacked one-on-ones, launches on launches, chasing the ever-moving income goalpost. Until one day, she realized she was working in bed at 2am and losing herself (and her relationships) in the process.

So she stopped. Re-evaluated. And built something new.

Instead of scaling for scale’s sake, she leaned into what actually felt good — smaller, cozier containers, deeper relationships with clients, and business models that fit her season of life. She let go of the need to be “everywhere all the time” and gave herself permission to operate in waves — energetic seasons of being “on” and intentionally “off.”

Wavy Marketing > Always On

One of my favorite parts of this convo? When Chelsea described her “wavy” marketing model. Think: seasonal, sustainable, and totally intuitive.

She doesn’t run launches every month. She doesn’t chase algorithm trends. She lives, collects stories and insights, and then creates. She’s not afraid to “leave money on the table” in service of her well-being — and honestly? It’s working.

In her words: “Live first, create second.”

(If you needed a permission slip to delete your content calendar this week and just go outside — you’re welcome.)

Why Podcasting Still Wins

Of course, we had to nerd out about podcasting. Chelsea’s a podcast host, podcast coach, and podcast guesting queen — and her take on why this medium still matters in a short-form world is fire.

She broke it down like this:

  • Podcasting is long-form, opt-in, and unfiltered. People choose to listen, and they stick around.

  • The human voice builds trust. You can’t fake tone. People connect with who you are — not just what you say.

  • It creates intimacy, nuance, and magnetism. And that? Converts. Period.

She’s seen $10K+ clients come in just from one guest appearance. She’s also seen what happens when you try to scale with systems that don’t align with your energy — spoiler: it breaks. And so does your nervous system.

So if you’ve been thinking about launching a podcast, guesting on other shows, or just talking more and typing less... Chelsea makes a compelling case.

Final Thought: It’s Okay to Change

Chelsea reminded us that pivoting isn’t failure — it’s evolution. She built a thriving mindset coaching business and still let it go when it stopped feeling aligned. She felt the discomfort of walking away from something “successful” because she wanted more than just full rosters and steady payments — she wanted freedom. Integrity. Energy.

Sound familiar?

If you’re in a season of reevaluating — your offers, your schedule, your systems, your vision — this episode is going to feel like a deep exhale and a warm “me too.”

Abbi Miller https://www.workwomb.com
Next

Ep 22 â˜ș The Metrics, Systems & Symptoms to Finally KNOW You’re Doing Enough!